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HOW TO GET GUESTS TO MEETINGS

If you are not local to me, we do have a wonderful success night near you, Success nights are where its at.....Those who show up-MOVE UP! 


From: Paula Johnson

  • You won't feel bad about the ones who can't make it if you have 10 confirmed guests.
  • It doesn't matter how out of the way they live.
  • Make sure you are excited and let them know why it is important for them to go with you.
  • You were the best hostess I had this week, you are one my very favorite customers or I'd love to take you to my success night and enter you in my portfolio, because you are so sharp.
  • We have something special going on this week, I want to take you as my special guest and introduce you to my Mary Kay friends or I'd love for you to see from the inside what we are doing in the Mary Kay business.
  • If you want to share your opportunity you MUST ask.

What if someone had given up on you, what if someone hadn't had the courage to ask you to conduct a skin care class, or do a practice interview, or be a model, or watch a video, or listen to a tape or come as a very special guest?

An ounce of prevention is worth a pound of cure.



"Hi, Mary, this is Lynn Gleason with Mary Kay.  Do you have a minute?  I am so excited!  We are having our CAREER PATH ADVANCE next week in Forest Lake!  And I get to invite my FAVORITE clients to give their opinion of our marketing plan and training!  I immediately thought of you!  You are so..............(sincere compliment)!  I would love for you to be my special guest on this coming Tuesday! I think you would love getting a peek at the company from the inside and it would be such a fun time! You can bring a friend if you like!  I actually need 3 clients to give their opinion.  So by bringing a friend you would REALLY be helping meet my goal!  Plus, you will be given the chance to fill out a questionnaire with your opinion of Mary Kay and your name will go in our drawings three times for two $50 bags of product!  You could actually win both bags...$100 free product total!  Is there any reason why you can't be my guest?  I promise you will have fun!  And I can't think of anyone I'd rather have give me their opinion!" 


Author unknown


HERE'S DIALOGUE FOR INVITING TO MK EVENTS I.E. RED JACKET DEBUT, MEETING NIGHT....ETC.:


(ONCE INVITATION GIVEN)


HEY_______it's _________, do you have a quick minute?


I'm so excited about_____, did you get your invitation? (If no invitation sent, just go to next line) Have you ever been to a Kay customer event?


GREAT, THEY ARE SO MUCH FUN! We'll be doing a MK career celebration (or a Tue night live/our mtg or what ever the function) and all guest get free product just for coming (you provide that to your guest) to show how much we appreciate you. It's a great time to learn more about what we do, get a fun night out and/or just see successful women supporting each other. I'm happy to reserve a spot for you, though guest are free, I need to get a count of who's coming so that I'll have your gift ready for you. Is there any reason why you couldn't join us? (The key is to speak quickly, smile and be upbeat)


Here she may say she's so busy or she doesn't know, you respond: Lisa, when is the last time you did a fun girls night out? Or wouldnt it be great to recharge your batteries and get some free MK?


or


She may tell you she has plans that eve. you respond: Oh, I'm so sorry you'll miss it, if any thing changes will you let me know? Did you want me to remember you the next time we have a customer night? (This will let you know if it's just bad timing or something she just doesn't go for)


After getting to your yes:


Would you prefer coming alone or bringing someone with you? Ok, I'll hold a spot for you both, what's her 1st name or Ok, great what would you prefer as your gift, a ________or ________ (let her choose what you know she likes).


___________, most people come straight from work after picking up a bite to eat. So feel free to wear what you wore to work or some other dressy casual wear. I'm wearing a skirt and blouse. (This lets her know there will be no food served and what she can wear and not feel out of place). Lastly ask:


_______, do you think you'd like a reminder call to you or did you write the info down already? (That let's her know you plan to see her and please don't forget. She'll tell you what she needs. Then, go ahead a be sure you review the details)


REMEMBER: INVITE 5 FOR EVERY GUEST YOU WANT PRESENT, OUT OF 5, 2 OR 3 WILL SAY YES AND ONE OF THEM WILL SHOW I.E. IF I WANT 3 GUEST I'LL INVITE 15 "PREFERRED" CUSTOMERS. A PREFERRED CUSTOMER WOULD BE SOMEONE WHO REALLY ENJOYS THE PRODUCT AND/OR IS NICE TO BE AROUND. KEEP IN MIND ALSO, GUEST EXPOSED TO CAREER INFO I.E. SPECIAL EVENTS, WOULD COUNT AS AN INTERVIEW