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| Scripting for Gift Enclosures |
| A-Team member & hot seller Linda Loud, from the Celia Helms Unit, has an excellent way to handle the gift-buying objection, "What if she doesn't like it?" You can make up the gift enclosures below into pretty coupons or cerificates on your computer. It is professional & sets the stage for after-Christmas follow-up appointments! Thanks, Linda! Here is the wording for the "satisfaction guarantee" enclosure that I put into gifts that are purchased by one person to be given to another. I take a copy of the note (or share it verbally) with the customers I contact about my gift service to alleviate any concerns along those lines; plus it gives me the opportunity to ask for the name and telephone number of the recipient so that I can follow-up appropriately. I also include a gift certificate (wording also included below) when appropriate. This is also a reason to follow-up with the recipient, and is another selling point for the initial customer in that I promote the fact that the complimentary appointment and the $5.00 certificate is a gift from me and doesn't cost them anything extra. Congratulations on receiving this wonderful gift of Mary Kay products! I'm sure you'll enjoy it. If you would prefer another fragrance, color or product than what your "significant other" and I have selected for you, please let me know. I'll be happy to work out any exchanges needed to uphold my "100% Satisfaction" guarantee. You can call me , Linda Loud, at ____________ or leave a message for me at ______________. A $5.00 Gift Certificate For You! Redeemable when you treat yourself to a free facial, manicure or aroma-therapy session compliments of: Linda Loud, Mary Kay Beauty Consultant Call _______________ to schedule your appointment, or if you're not local to Atlanta , to arrange your "Mini Make-over by Mail"! |
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