It's the holiday season.  More than any other time of the year, this is when your gift service can be an especially valuable timesaver and stress-reducer for busy customers.  No circling around a crowded parking lot.  No standing in long lines.  Just friendship, laughter and beautiful gifts to give and to get.  Share the season with your customers by holding a Razzle-Dazzle Party - or two - or 10!  And may your holiday dreams come true!


* Customer Invitations *

Make hosting a Razzle-Dazzle party irresistible with this sensational hostess gift. You can feature the pretty pink jeweled bracelet and jewelry box at all your classes and collection previews to encourage customers to host a holiday Razzle-Dazzle party. You could reward your hostesses with this pretty gift for hosting a party that results in at least $200 in sales and one booking, or offer free product instead.

Dont forget to order a bracelet for yourself! Wearing this bracelet when youre out and about is a great way to start a conversation and open the door to additional bookings.

Hostess Script Suggestion:
Hi! This is [Hostesss name]. Do you have a minute? Im hosting a Razzle-Dazzle party with my Mary Kay Independent Beauty Consultant. Shes got lots of exciting new gift sets this year, perfect for holiday giving. Its on [date] at [time], and Id love for you to join us. Can you come? Great! And if youd like to bring a friend along, the more the merrier! Ill drop a postcard invitation in the mail tomorrow. I look forward to seeing you at the party!
 

Razzle Dazzle Party Setup: Think like a holiday retailer! The eye buys! Dont be afraid to use a little razzle-dazzle in your decorations. You might try sprinkling confetti around gift sets and product displays. Bright ribbons and bows, sparkly snowflakes or gaily-wrapped packages will draw eager eyes to your merchandise. Next time youre at the mall, notice how retailers group related items together for upselling opportunities. Think of ways you can do this with your own products. For example, when youre showcasing the limited-edition Belara Gift Set or Mary Kay Tribute Gift Set, feature the regular-line fragrances alongside the sets. Or promote the sheer fragrance mist and body wash next to the sugar scrub and moisture lotion included in the Private Spa Collection Gift Sets. You can fill festive bowls or baskets with product samplers. Guests can grab one on their way out the door its a great way to introduce them to products they may not have tried. Samplers are available on Section 2 of the Consultant order form. Your home may already be decorated for the holidays, but you can always warm things up with the aroma of baking cookies or hot apple cider on the stove. Or consider holiday-scented candles to set the mood. Fill the Little Big Bag or the Sheer Envelope with fun products perfect for giving to a favorite teacher, babysitter or hairstylist. Theyre easy to sell as last minute gift ideas. Both the bag and envelope are available on Section 2 of the Consultant order form and are the perfect size for creating inexpensive presents! Themed gift baskets are always popular, so consider creating gift collections that include a little merchandising touch a netted bath sponge or rubber ducky, for example. Just don't forget to include in your selling price any added expenses of putting together beautiful gift baskets. Display the new Color 101 Looks. Its a great way to generate color makeover appointments and promote new looks for holiday parties. The holiday fashion show on your Mary Kay Personal Web Site is also a creative way to promote the perfect party look to your guests. Dont forget to have The Look for fall/holiday available for guests. You might want to collect the names and addresses of guests who wish to receive The Look quarterly through the Preferred Customer Program. Show off the FREE gift with purchase. Customers who purchase $40 or more in Mary Kay products at your party can take home the Mary Kay Essential Eye Set. Prominently display the pink jeweled bracelet and jewelry box hostess gift. Remind potential hostesses that its a great way to give a gift to yourself and have fun doing it!